Do's & Don'ts
DO...
| • | ...give the associate being evaluated the opportunity to fulfill all the categories by creating an appropriate "scenario". |
| • |
...be fair, objective and diplomatic in your commentary. |
| • | ...get the associate's first name...NO NAME, NO PAY!. |
| • | ...set up a scenario before you enter the location, and allow the associate to fulfill all the categories. Scenarios: "I'm looking for a dress for my 10-year-old." "I am looking for a minivan under $28,000." With large purchases like cars, you actually create an attitude you want to portray, as well: "Tough buyer," "pushover," etc. |
| • | ...write clearly and in complete sentences. |
| • | ...meet your deadlines. |
| • |
...use a Thesaurus to come up with descriptive words to describe the experience in place of using "very's" and "somewhat's," which are qualifiers and do not give a clear picture to the reader. For example, "very professional" is different to a 20 year old college student and a 58 year old retired executive. |
| • | ...communicate with the scheduling office if you have any problems or questions completing your assignment. |
| • | ...choose your words carefully. Each person that is evaluated reads the evaluation. We want them to be able to really hear the comments. The associate will hear your words only if they are palatable. Our motto is "Enlighten, educate, motivate and reward," not destroy. |
| • | ...make sure your scores for each category are congruent with your commentary. IMPORTANT: Choose whether it fits excellent, above average, average, below average, and poor FIRST, then choose the number (1/4 of all shoppers fail at this!). |
DON'T...
| • | ...type reports in ALL CAPS. |
| • | ...forget to get your associate's name. |
| • |
...be afraid to ask questions about your shop, but preferably via e-mail. |
| • | ...rush. It is evident to our Editing Department which shops are solid…don't jeopardize your reputation and credibility. |
| • | ...fail to meet your deadlines. |
| • | ...forget to update your shopper profile online with any new phone numbers, addresses and e-mails. Stay in touch. |
| • |
...expect to be paid for a shop that does not meet standards, and that we cannot use. |
| • | ...be harsh, overly critical or abrasive in your narratives. Shops should help our clients improve; no one will listen if you are rude, so make commentary palatable. |
| • | ...fail to call within 24 hours of deadline to report problems meeting the deadline. |
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